Newyork-presbyterian & Lincoln center | partnership

E X P E R I E N C E   D E S I G N   &    A R T   D I R E C T I O N

To celebrate the partnership between NewYork-Presbyterian Hospital and Lincoln Center, we came up with a campaign that connects science and art.

One idea we pitched is a kiosk where visitors at Lincoln Center can turn their vitals (heart rate, body temperature, etc) into a unique performance. Below is a short video I created to show NYP and LC what would happen at the kiosk.

The idea that was executed is a series of videos placed around Lincoln Center that merge performance art with different bodily functions. Below is the video that was produced along with other pairings that were presented.